This year, for the first time, we are introducing the Case Track theme which revolves around the theme "Innovation & Disruption: Business Success Through AI". We invite submissions that explore, but are not limited to the areas of Marketing, Finance, Management, and Accounting & Law. The majority of cases focus on common subjects and themes found in business school curricula, including finance, strategy, marketing, operations, governance, entrepreneurship, and organizational behavior. Additionally, cases that explore alternative contexts are encouraged.

Unambiguous decision-oriented scenarios that rely on primary materials such as interviews and field visits are strongly favored. While instances may be concealed, they must be grounded on actual occurrences and genuine individuals within authentic institutions.